Gottfried Vossen | Frank Schoenthaler | Stuart Dillon

The Web at Graduation and Beyond

Business Impacts and Developments

This book provides a comprehensive treatment of the rapidly changing world of Web-based business technologies and their often-disruptive innovations. The history of the Web is a short one. Indeed many college graduates today were not even born when the Web first emerged. It is therefore an opportune time to view the Web as having reached the point of graduation. The Web has led to new ways in which businesses connect and operate, and how individuals communicate and socialize; related technologies include cloud computing, social commerce, crowd sourcing, and the Internet of Things.


Frank Schoenthaler | Gottfried Vossen | Andreas Oberweis | Thomas Karle

Business Processes for Business Communities

Modeling Languages, Methods, Tools

After a brief introduction to the topic of business process modeling, this book offers a quick-start into model-based business process engineering. The book defines a sequence of activities that ultimately leads to the creation
of a complete business process model. Important application fields of business process engineering are described, the spectrum ranging from business process reengineering to the development and implementation of information systems.


Gottfried Vossen | Stephan Hagemann

Unleashing Web 2.0

From Concepts to Creativity

The emergence of Web 2.0 is provoking challenging questions for developers: What products and services can our company provide to customers and employees using Rich Internet Applications, mash-ups, Web feeds or Ajax? Which business models are appropriate and how do we implement them? What are best practices and how do we apply them? If you need answers to these and related questions, you need this book-a comprehensive and reliable resource that guides you into the emerging and unstructured landscape that is Web 2.0.